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Google adds price tracking and comparison tools to Shopping – Engadget

Google is going after services like CamelCamelCamel and Honey with new price alerts inside its Shopping platform.

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Google is adding tools to its shopping platform that will let you know if the deal you’re getting in the run-up to Black Friday really is a deal. A new Price Insights tool will determine if the offer price is higher or lower than average, and if you can find it anywhere else a little cheaper. In addition, you’ll also be able to select a product and ask Google to track its price, so you can get an alert when the discount gets deeper. 
It’s clear that Google is parking its tanks on a number of competitors’…

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